Warm winter boots of high quality, which provide good grip and suit the everyday outfit. That is the idea behind Bergans’ new series of winter boots. Earlier this year, they launched shoes and boots for hunting and outdoor activities. This winter, Bergans follows up with a series of stylish winter boots for everyday use.
The series consists of three models for women with high shafts. These are called Bergfrue, Kollen and Osen. Vika is a fourth model that reaches just above the ankle and is available for both women and men.
I led the design of collateral for the launch in Norway. The collateral included print advert, newsletters and digital banners.
Company: © Bergans of Norway
Role: Graphic & Digital Designer
Location: Hokksund, Norway